Every community’s future depends on access to reliable and adequate supplies of water.
Water utilities are facing increasing pressure from population growth, variable climate, water scarcity, floods and drought. As water security becomes increasingly significant for our cities, towns and rural areas, public understanding of how we use, manage and reuse water is critical. An informed community is more engaged in decision-making.
Water360 is a set of ready-to-use digital education material designed to increase community understanding and knowledge on the urban water cycle. Education videos, animations, guides and tools – developed from extensive research by international experts – can be accessed by water professionals and educators. Products are designed to help organisations explain their water story and involve others in water planning and management.
Market research shows that Water360 products help change people’s attitudes to water issues, such as recycling and potable reuse. They can be adapted to a variety of uses, geographic areas and cultural settings.
"Even a small amount of education can make people feel more knowledgeable about water issues, improve public understanding of the water cycle and increase support for water reuse."